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How to thank your donors?

In the world of organizations and foundations, the search for donors is at the core of activities. Taking time to thank those who contribute to your fundraising campaigns must also be one of your priorities, whether the donation received is small or

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How to reach younger generations of donors?

It is estimated that in Canada 74% of the funds are donated by donors aged 50 and over. However, the younger generations (18-35 years old) are ready to do their part and represent an audience worth targeting

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Getting active to raise money for breast cancer with the Pink Tour

Cumulating kilometers to reach the goals of the fundraising campaign to support breast cancer research; this is the main mission of the Pink Tour

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How to seduce Generation X?

In philanthropy, we talk a lot about millennials, but what about Generation X? How to reach it or even seduce it?

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The art of storytelling to convince your donors

Storytelling, as its name suggests, aims to tell a story to your donors in order to better convince them and get them to support your cause. It’s very simple to apply what most of us have learned in elementary school!

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